Can you describe the scope of what you do at Catchy?
The scope of the work I do at Catchy is broad, which is something I enjoy about being a designer. At any one time, I can jump between a range of projects, like creating UI assets for a client's developer portal, designing visuals for an event space, storyboarding a motion video, or typesetting a whitepaper.
Can you tell us about your background and how you became interested in design?
Music in all formats has always been a large part of my life and I’ve always wanted to be a designer or artist of some description. I was (and to a degree still am) obsessed with album artwork and growing-up really wanted to work in the design department at the NME or one of the plethora of guitar magazines in the UK. For a reason only my 18 year old self knows, I opted to study product design at university rather than graphics. After two years, I left university and pursued a career in hospitality, before moving into optometry to work as a dispensing optician.
During all of this time, I was still sketching, painting, and attending evening courses in printmaking and life drawing. Eventually, I decided it was time to return to university and study to become a designer, graduating twelve years ago on my thirtieth birthday.
While working as a senior designer at BandLab Technologies, I traveled to Portland, OR to conduct interviews with a few members of The Dandy Warhols. Before one of the interviews, I ran into a design lecturer and friend of the band. During our conversation we realized a lot of our design principles aligned and he asked if I’d be willing to do some guest lecturing at Portland State. A couple of months later I returned to take him up on the offer. When the pandemic hit, I enrolled in a higher education teaching course at Harvard, and upon completion, got work teaching publishing design at Bath Spa University.