To celebrate the art and creativity of indie mobile game development, Google launched the first edition of the Google Play Indie Games Contest in Europe.Developers from 15 countries were invited to submit their games to the contest, and Catchy helped Google Play promote it and review the submissions. The overwhelming response led to almost 1,000 submissions for Catchy and the Google Play team to review based on four criteria: innovation, fun, design excellence and technical & production quality.
In 2017 almost every company with a developer facing product has a Developer Program. These dedicated programs consist of tactics designed to help developers use your software platform, tools, API and services. Some companies run their programs with a one person sub-team, others are multi-million dollar dedicated units with hundreds of people. No matter, the challenges they face are similar. Common hurdles include creating awareness in the developer community, getting the developer to take action once they’re aware, creating power users, securing enough internal funding for the program, and keeping developers engaged and active will all be high on the list of objectives for any developer program manager in 2017.So, what are the trends in developer program management which will help solve those challenges? Here are our thoughts:
So you’re putting on an event. You’ve got your speakers in pocket, swag is sorted and catering is all taken care of. Now you just need to invite some developers. Should be the easy bit, right?Not so fast. There are some key things you should consider before picking up the
At OSCON in London last week I was reminded of the challenges facing commercial companies who present themselves as Open Source.Many companies drive the adoption of their technology with a free Community edition- it's the on-boarding point for the vast majority of developers. But they also need a chargeable Enterprise Edition to
Return on Developer Investment.You would think that with billions of dollars spent every year on building tools for developers, running hackathons, loyalty programs, tutorials and how-to’s, evangelist and MVP programs - the platform leaders would have figured it all out. Yet, with so much money being spent on developer tools and
Machine learning, artificial intelligence and big data were all in focus at Microsoft’s Transform conference in London. Taking place at a suitably frigid East Wintergarden in Canary Wharf, Transform featured speakers from enterprise, government, non-profits organizations, and Microsoft themselves. The headliner was Microsoft CEO Satya Nadella, who could probably deliver a
This week I joined Microsoft and Gold Partner, Automated Intelligence at the Art of the Possible event. Having spent a month inviting key players in both private and public sectors, I was keen offer further support and hear more about exactly what is possible in the world of data transformation.The exponential
Ever heard the term DevRel and wondered what the heck it meant? In our line of work at Catchy we are all about building stronger developer relations so when the DevRel Summit was coming to Seattle, I had to attend. From start to finish the summit was well organized, interactive, and