Amazon’s new virtual currency: Amazon coins

Amazon has revealed its Amazon coins; a new ‘virtual currency for purchasing apps, games, and in-app items on Kindle Fire’ in the Amazon App store. The coins will be available in May, when Amazon is set to give away tens of millions of dollar’s worth of Amazon coins in a bid to encourage more customers to use them in the app store.

This will provide developers with another way to generate more revenue in the Appstore by giving customers a new (and easier) way of spending money. Although whether customers decide to use their credit card or Amazon coins, the developer will still get their 70 percent cut from each purchase made.

Find out more about Amazon coins.

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