Archives: April 2011 - Catchy Agency

15

Apr

2011

Why McDonalds is one of the great turnaround brands

 

Not that long ago McDonalds was a dirty word. Admittedly it’s not seen as a beacon of global popularity and healthy eating, but it has managed to dramatically improve its brand perception, how has it done that?

Some of the story is well known, a switch to some healthy… Read More